Will COVID-19 Change How Millennials View Ownership?

Tag: millennials

Will COVID-19 Change How Millennials View Ownership?

For years, one trend was rumored to bring about dealers’ demise. Ride-sharing was cast as the new normal for Generation... Read More »
 

The Boomer Consumer

In automotive, three generations represent the bulk of consumers: millennials, Gen X, and baby boomers.   Each has its defining... Read More »