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Video makes up 80 percent of global internet traffic. Make sure your dealership gets a slice of that pie.
We know that Google is by far the largest search engine in the United States. Want to guess what the second largest one is?
YouTube!
It is estimated that more than 5 billion YouTube videos are watched every single day. Online video advertising allows you to reach your customers exactly where they are watching videos – online. In order to place your product and services directly in front of your target customers, your dealership needs to take advantage of video advertising.
Our full-service agency is able to use your existing traditional messages or tailor those messages for specific audiences online.
If a customer looks at a Camry on your site, she can see your Camry ad while checking sports highlights on ESPN.com. A customer who has browsed your used car inventory can see a used vehicle ad while he watches home repair tips on YouTube. If a customer buys a new car from you, we can show them a video ad touting the current month’s service specials.
The ability to match your creative to specific audiences is one significant way that online video advertising differentiates itself from traditional video marketing.
Here’s another: In addition to the targeting options available, online video advertising can be much more affordable than traditional.
STRONG’s team offers a full range of video marketing services to fit your needs and directly target your customers.
“We became a customer of Strong Automotive Merchandising in March of 2015. Since that time, we have achieved double-digit growth every year in our new car volume while reducing our overall marketing expenditures.”
– Matt O’Daniel
President, O’Daniel Honda