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One of the Greatest Automotive Campaigns of All Time

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One of the Greatest Automotive Campaigns of All Time

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DON’T YOU BUY NO UGLY TRUCK

A little old lady, started as a sketch and turned into a phenomenon. Mike Strong and Tommy Charles created one of the funniest pieces of car creative ever. From the sketch to the real thing, this was a piece of advertising that stuck out in an ordinary market and has people talking about it 20 years after it ran in some markets…

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If your advertising message is confusing and not generating any traffic for your dealership – you may need to get out on the edge…


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John Paul Strong

John Paul Strong

John Paul Strong combines his two decades of automotive marketing experience with a team of more than 100 professionals as owner and CEO of Strong Automotive Merchandising.

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