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Strong Automotive Merchandising Partners with Comscore Exclusively for Local Television Measurement

RESTON, Va., Jan. 26, 2021 – Comscore (NASDAQ: SCOR), a trusted partner for planning, transacting, and evaluating media across platforms, today announced that full-service automotive advertising agency Strong Automotive Merchandising will be using its census-representative TV measurement at the local level. The new agreement includes Comscore’s automotive advanced audiences…

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