Scroll Back to Top

In the News

John Paul Strong Becomes Owner of Hunter Ford Dealership



John Paul Strong Becomes Owner of Hunter Ford Dealership 


BIRMINGHAM, Ala., January 13, 2023 – John Paul Strong, owner of Strong Automotive Merchandising, has recently become an owner of Hunter Ford in Marion, Indiana. 

Originally known as Southworth Ford, the dealership is now under new ownership and has been rebranded as Hunter Ford. The deal came into effect January 1, 2023, when John Paul partnered with Jed and Meghan Hunter on the purchase. 

The dealership generates an average of $40 million in annual revenue, making it a top tax contributor to both Grant County and the City of Marion. 

John Paul’s new role as an owner of Hunter Ford will combine his decades of automotive acumen with the strength of his Birmingham-based advertising agency. He will continue to serve as Strong Automotive Merchandising’s top executive and put his team’s resources behind Hunter Ford’s rebrand and growth. 

“From the beginning, I knew that Hunter Ford’s strength was its people,” John Paul said. “I want to build on that strength and reinvent the customer experience at the dealership. We will continue to grow and evolve the family atmosphere while pushing the business into the future.” 

Hunter Ford offers the people of Central Indiana a complete line of new and pre-owned vehicles, along with a Ford-certified parts and service center. 


Luke Thomas
Director of PR & Recruiting


Strong Automotive Merchandising is a full-service advertising agency that caters exclusively to the automotive industry. The company, headquartered in Birmingham, Alabama, boasts over 400 clients, 130 employees and more than 40 years of experience. STRONG has been driving traffic to automotive dealers since 1977. Services include digital advertising as well as traditional media, marketing and merchandising.  

For more information on the agency, please visit

Get Live Industry Insights