John Paul Strong grew up being mentored in automotive advertising by his father, advertising veteran Mike Strong. His lifelong experience is the driving force behind Strong being an accomplished traffic-producing agency. John Paul’s leadership turned Strong into one of the fastest growing agencies in Alabama of 2012. He is the author of two books in the Next Day Traffic series. He is also the author of Strong’s award-winning daily blog, Next Day Traffic. John Paul is a member of the Texas Auto Writers Association and was named one of Birmingham Business Journal’s “Top 40 Under 40” in 2013.