Category: Next Day Traffic

Prediction: 50K Replacement Vehicles Needed After Hurricane Ian

Sep 29, 2022

Back in August of 2004, Hurricane Charley made landfall as a Category 4 with 150 mph winds, and on Wednesday,... Read More »

The Importance of Authenticity in Advertising

Sep 27, 2022

If you’ve heard it once in this business, you’ve heard it a hundred times: “The key to successful marketing is... Read More »

Gen Z Despises Ads - How Do You Reach Them?

Sep 16, 2022

Gen Z may be the teenagers of today, but there’s no denying they are the car buyers of tomorrow. With... Read More »

Both Sides of the U

Sep 2, 2022

Understanding the New Buyer’s Journey If you started working in car sales today, you’d hear industry vets insisting that this... Read More »

Bringing EVs to the Masses

Aug 25, 2022

The automotive industry has thoroughly embraced electric vehicles (EVs) as the future of personal transportation. And while the parts are... Read More »

The Future is Bright for Automotive Sales

Aug 17, 2022

It’s a fact: Consumer spending has slowed down as of late. However, that’s not to say that people are not... Read More »

Ads Are Coming to Netflix - What to Expect

Jun 16, 2022

Netflix was the first streaming service that many TV viewers experienced. As competitors have cropped up over the past few... Read More »

What to Expect With Google Analytics 4

Jun 9, 2022

Marketing without analytics is like throwing business cards into the wind and hoping they’ll land on a buyer. The industry... Read More »

High-Mileage Vehicles Show Selling Opportunity

May 20, 2022

News Roundup – May 20, 2022 Franchised Dealers Profit on ‘Very High-Mileage’ Used Vehicles High-mileage vehicles, once considered less-than-spectacular purchases,... Read More »

1 in 3 Consumers Check Email Two-to-Five Times Daily

Apr 27, 2022

Email marketing has existed in some form or another since the advent of email itself. And the statistics say that... Read More »