Credit Card Debt Falls, Auto & Home Loans Rise

Posted:
Mar 23, 2021

Most of us don’t use a crystal ball for predicting the future anymore. Data and analytics have changed our ability... Read More »

Is a Well-Stocked Car Lot Always the Right Choice?

Posted:
Mar 17, 2021

For dealerships across the country, the restocking of new vehicle inventory has been slow. As 2021 models gradually make their... Read More »

Dealers Optimistic About Q2, Volvo Moves EV Sales Online

Posted:
Mar 11, 2021

Dealers Feeling Optimistic as Covid Cases Decline As vaccine rollout continues in the U.S. and the spring selling season begins,... Read More »

Direct Mail Predictions for 2021

Posted:
Mar 1, 2021

Like everything else, marketing strategies were put to the test last year. As Americans transitioned to work from home, digital... Read More »

Texas Weathers Storm with F-150s, J.D. Power Releases Results

Posted:
Feb 24, 2021

Vehicle Dependability Increasing According to J.D. Power Study The results of the 2021 J.D. Power U.S. Vehicle Dependability Study, released... Read More »

How to Build Backlinks for Automotive SEO

Posted:
Feb 17, 2021

The number one goal of any search engine optimization (SEO) program is to make your website appear as close to... Read More »

Facebook's Tips for Attribution, Acura's New MDX Debuts

Posted:
Feb 11, 2021

Acura’s SUV Game is Strong with 2022 MDX Acura brings a strong start to 2021 with its newest offerings, a... Read More »

Paid Search for the Service Lane

Posted:
Feb 2, 2021

PPC Service Ads Cost 1/3 Less Digital advertising is a key strategy for any dealer. Ads promoting discounts and inventory... Read More »

The Psychology Behind Ford’s #FinishStrong Campaign

Posted:
Jan 29, 2021

If you’ve tuned in to any football lately, you might have seen Ford’s new #FinishStrong ad. With shots of medical... Read More »

The Top 7 Automotive Industry Predictions for 2021

Posted:
Jan 27, 2021

When starting a new year, it pays to know what to expect. For all of our advances as a species,... Read More »