Time to Retrain on Leasing

Do not fall into the trap of thinking everything the media is saying about leasing is accurate. The latest data... Read More »

If you could only have your website do 10 things, what would they be?

In other words, if you could only have your website do 10 things,  what would they be?  1.  Efficient back-end... Read More »

Think Price Doesn’t Sell Cars? Think Again.

A Ford Dealer in a rural southern market with a small population is able to sell 40 trucks in the month of... Read More »

Create a Buying Atmosphere

On a Wednesday morning do you have your music playing, balloons in the showrooms and banners draped across the front... Read More »

Aggressiveness vs. Effectiveness

No names will be given to protect the innocent, but in a recent ad meeting, the following conversation occurred –... Read More »