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2013 SAAR Projection

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2013 SAAR Projection

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86486343According to R.L. POLK they are expecting U.S. vehicle registrations to increase 6.6% in 2013.  The number one influencer to this expected increase was cited as the economy.  This increase is also being attributed to a stronger demand for pickup trucks, midsize SUVs and full size sedans.

This will bring the total expected SAAR to 15.3 million vehicles for 2013.

The reports will be out soon but as of this morning Bloomberg projected that 2012 was going to end around 14.5 million.


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John Paul Strong

John Paul Strong

John Paul Strong combines his two decades of automotive marketing experience with a team of more than 140 professionals as owner and CEO of Strong Automotive Merchandising.

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